EMPIRICAL MULTI-CHANNEL INTEGRATION company, SG360º has announced the hiring of Marcus Bradshaw as its new executive vice president and chief financial officer. Mr. Bradshaw will take over responsibilities from long-time SG360º chief financial officer, Gary Gardner who is retiring after more than 14 years of helping guide the company through great periods of financial growth and business expansion.
“It takes a very special person to replace such an established marketing services industry executive like Gary,” said Rick Joutras, SG360º chairman, president and chief executive officer. “Marcus comes to SG360º with the extensive experience, skills and vision that is necessary to continue our company’s ongoing evolution from world-class printer to an empirical multi-channel integration company providing services from graphic design and mailing to web site development and consumer data analysis.”
Mr. Bradshaw joined SG360º from PromoWorks where he was chief financial officer for the consumer engagement services company for the past five years. He has also held executive financial and business strategy positions for Valassis Inc.’s international coupon division NCH and Kraft Foods’ global snack division.
Mr. Bradshaw will be responsible for all of SG360º’s finance, credit, billing, purchasing, human resources and information systems. He is a key member of the leadership team and will utilize his experience in business development, marketing, capital investment strategies and relationships with the financial community, to further the growth and prosperity of SG360º.