Chicago, IL – In the age of ingenuity, successful organizations need to under promise, over deliver, and push beyond the ordinary. GPA will help attendees of DscoopX in Washington, D.C. create a culture where employees are inspired to go beyond the call of duty on a daily basis during their Diamond Partner Presentation on March 5 at 1:45 p.m. Returning guest speaker Brad Karsh of JB Training Solutions will present “CHALANT® - Leading with a Driving Purpose” to illustrate how to take action and create a culture of excellence.

Open to all attendees of DscoopX, this engaging session is for individuals from all aspects of business, from owners to press operators, and everyone in between. During this session, guests will learn how to:

  • Identify and harness personal passions to pump up workplace productivity and morale
  • Build a more transparent and diverse work environment
  • Inspire coworkers by sharing a vision, setting a strong example, and making work fun
  • Operate with grit by being persistent and staying on course when things get tough

CHALANT®, or the opposite of nonchalant, is the concept behind a culture of passion, devotion and action that encourages the development of employees. This session will illustrate how to embrace passion with real-life examples from companies like Zappos and Wal-Mart, develop true grit with stories from Michael Jordan and Malcolm Gladwell, and offer tactical principles on how to take action on goals to ensure success. This session provides an inventive approach on how individuals can work together to create a culture where everyone operates with purpose and tenacity.

Brad Karsh is an accomplished public speaker and author of three business books with 15 years of experience in human resources at advertising giant Leo Burnett in Chicago. He has been featured on CNN, CNBC and Dr. Phil, and has been quoted in the Wall Street Journal, The Washington Post, The New York Times, USA Today and many others. He has conducted training at major companies including Abbott Laboratories, Walgreens, Discover, and The Chicago Blackhawks, among others.

GPA is the premier source for specialty substrates and solutions for offset, digital printing, and wide format printing. Products include coated and uncoated papers, pressure sensitive and specialty papers, synthetic films and substrates exclusively engineered for HP Indigo and other digital presses. GPA is an HP Indigo Preferred Partner and a Diamond Partner of Dscoop (Digital Solutions Cooperative). For more information on GPA or the products it offers, visit or contact GPA Customer Support at 800-395-9000. Visit GPA at DscoopX at booth #701.

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