Web-to-Print: The Best or Worst Investment?

Author: Howie Fenton

Publisher: WhatTheyThink

Date Published: March 19, 2015

Today’s print service providers are facing a number of challenges, and leading companies are pursuing several strategies to overcome these challenges. One such strategy is the pursuit of operational excellence by automating production with Web-to-print software. Although a software automation tool that reduces manual labor, enables online ordering, and automates job tracking and billing would seemingly be a wild success, Web-to-print doesn’t work for everyone. This article explores why some companies succeed with Web-to-print while others fail.

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