Neenah Announces 2012 Neenah Unshow™ Contest Winners

Alpharetta, Ga. (May 29, 2012)—Neenah Paper, an innovative leader in the creation and manufacturing of premium, specialty and sustainable papers, is proud to announce the winners of the 2012 Neenah UnShow™, a design competition supported by HOW Magazine that celebrates all forms of expression in uncoated paper.

The contest, open to work printed on any brand of uncoated paper, recognized winners in eight categories, including invitations/cards, annual report/sustainability report, brochures, identity, packaging/label, posters, miscellaneous and student work as well as one “Best of Show” grand-prize winner. Following is a list of the top 2012 award winners by category, their respective companies and artwork titles:

Category                        Winner's Name                   Winner's Company              Artwork Title

Invitations/Cards              Curran & Connors                  Curran & Connors                  Dreamworks Pop-up

                                      Kris Greene                          Kris Greene                           Kris & Mike Invite

Annual Report/                Addison                                Addison                                NYU Cancer Institute
Sustainability Report                                                                                               2010/2011 Report

                                      Curran & Connors                  Curran & Connors                 Insteel Industries 2011 AR

Brochures                       Shannon Slusher                   160over90                             Hub Group Sales Brochure

                                      Allan Espiritu                         gdloft PHL                            Philadelphia Photo Arts 
                                                                                                                             Fall Events Mailer

Identity                           Starwood Hotels & Resorts     Starwood Hotels & Resorts    Westin Hotels & Resorts
                                      Global Brand Design                                                         Stationery/Collateral

                                      Allyson Lack                         Principle                               OmegaFi ID system

Packaging/Label              Guss Tsatsakis                     Guss Tsatsakis                     FEW Spirits - American Gin

                                      Guss Tsatsakis                     Guss Tsatsakis                     FEW Spirits - Bourbon Whiskey

Posters                           Ben Harman                                                                     Let Others Follow the Path 
                                                                                                                             You Create

                                      Christopher Simmons             MINE                                   Stern Grove Festival Posters

Miscellaneous                 Rita Sasges                           Sasges Inc.                          The Goat Book

                                      Allan Espiritu                         gdloft PHL                            Complex Weave Art Catalog: 
                                                                                                                             Women in Contemporary Art

Student Work                  Danielle Williams                   Danielle Williams                  Handlettering Sketchbook

                                      Dan Reis                               Dan Reis Graphics                Portfolio Review

Best In Show Winner
(Posters Category)         Andrew Effendy                    Column Five                       In Caffeine We Trust


Each category winner received $500 cash and their work will be published in HOW Magazine. In addition, Andrew Effendy, the Best of Show winner, received $1,000 and a pass to the HOW Design Conference, which takes place June 21-25 in Boston.

“We created Neenah UnShow to reward designers and printers that truly recognize the value of quality imagery in the uncoated print communications process,” said Thomas Wright, senior director of advertising and promotion for Neenah Paper. “All of the 2012 winners are so talented and Andrew Effendy’s poster is a prime example of the creativity we hoped to recognize through this contest.”

Effendy’s poster, In Caffeine We Trust, resulted from a request from his ad director to create a coffee-themed Christmas present they could give to their clients. “After seeing how many talented designers and printers entered the contest, I didn’t think my chances of winning were that good,” said Effendy. “I was absolutely stoked to earn the Best of Show award, especially for this project that I worked so hard to conceptualize and design.”

Neenah invited the design community at large to vote on the UnShow submissions to narrow down the field. Designers from across the world voted online at for the top 25 entries in each category. Those pieces were then submitted to a select judging panel that picked the top two winners for each category. The 2012 judging panel included Justin Ahrens, principal and creative director at Rule29; Joshua C. Chen, founder, principal and creative director of Chen Design Associates; and Pum Lefebure, co-founder and creative director of Design Army.

For more information on this year’s winners or to learn how to enter the 2013 Neenah UnShow contest, visit

About Neenah Paper

For more than 100 years, Neenah Paper (NYSE: NP) has been an innovative leader in the creation and manufacturing of premium, specialty and sustainable papers used for premium writing, text, cover, private watermarks, and specialty needs. The Neenah signature portfolio includes market leading brands such as CLASSIC®, ENVIRONMENT®, CRANE® and SUNDANCE® Papers, and in 2012 the company added the ASTROBRIGHT® and ROYAL Brands. The company also produces envelopes in thousands of unique styles.

1 Like
Recent Stories

MindFire Announces Release of "Lead Gen Machine" for Printers and Marketing Service Providers

MindFire Celebrates a Decade of Making Printers and Print Service Providers Successful