Dscoop News

    10 Expert Tips for Improving Your Packaging Design Skills
    Blog: Dscoop News | By: Emily Schmitt | Released: September 23, 2014, 7:11 am

    How to design great packaging, from using features in Illustrator to the best plug-ins you can buy to improve your workflow.

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    Keywords: Industry | Packaging |

    Why and When to Re-Evaluate Your B2B Brand Strategy (Marketing Profs)
    Blog: Dscoop News | By: Erica Amrane | Released: September 22, 2014, 1:43 pm

    Building and maintaining a strong brand require constant monitoring and nurturing.
    And, on occasion, a brand strategy needs to be refined or rejuvenated—or even reset to conform to an entirely new direction by the business.
    This article details the signs that indicate it may be time to re-brand...

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    Keywords: Dscoop | b2b | Branding |

    How to Grow Your Social Media Audience with Print (SocialTimes)
    Blog: Dscoop News | By: Emily Krutz | Released: September 18, 2014, 8:15 am

    In today’s marketing climate, countless businesses succeed by marketing exclusively online. With a solid website, strong social media presence and a well-executed email marketing strategy, a company could theoretically flourish without printing anything but labels for shipping boxes.

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    Keywords: News |

    Digital Should Drive Service Transformation (WhatTheyThink)
    Blog: Dscoop News | By: Caryn Thor | Released: September 17, 2014, 8:54 am

    Firms that sell on a relationship basis certainly have a manufacturing capacity, but they are actually service companies. InfoTrends believes that this is one of the biggest factors that print shops overlook when they think about “going digital.”

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    Keywords: News |

    HP Helps Coca-Cola Make Meaningful Connections with US "Share a Coke" Campaign (My Print Resource)
    Blog: Dscoop News | By: Erica Amrane | Released: September 15, 2014, 11:11 am

    HP has announced its role in helping The Coca-Cola Company expand its popular “Share a Coke” campaign to the United States, enabling consumers to make meaningful connections with the largest volume of personalized Coca-Cola labels ever produced for a single country....

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    Keywords: Dscoop | campaign | HP | Variable Data |


                  

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