Book trailers are relatively recent additions to the literary world. Most of the authors I know detest the very idea of them. We pour our souls into creating a book, a piece of work that can take people deep into places, problems, and things that matter. The experience of reading a book unfolds over
In a world inundated with communication, information is power. Competition is greater, customer behavior is more visible, and practically everything we do creates a data point. But, the reality is, your company probably doesn't use information as effectively as it could.
Sponsored by Printing Impressions and Publishing Executive, the Gold Ink Awards is the annual print contest from North American Publishing Company. With nearly 50 categories to enter, the contest is open to all creators and producers of printed materials, from any location, including...
A confused crossword puzzle. A psychedelic postage stamp. A bar code on drugs. This is how a QR, or Quick Response, code may appear to most people. You may have noticed these black-and-white squares showing up in subway ads or in pages of magazines. Thanks to our growing addiction to our smartphones