TCBY, a yogurt chain with more than 450 stores nationwide, will celebrate Dads this Father's Day by giving them a free cup or cone of yogurt. The promotion, which the company has run the past four years (a similar promotion ran on Mother's Day) allows TCBY to leverage holiday enthusiasm as a "hybrid
The Mobile App Trends Series is supported by Sourcebits, a leading product developer for mobile platforms. Sourcebits offers design and development services for iOS, Android, Mobile and Web platforms. Follow Sourcebits on Twitter for recent news and updates. “Mobile marketing” used to just refer...
No one likes to hear complaints and gripes about a relationship—especially in business—but they are inevitable. Guy Winch discusses the art of an apology and how to turn them into opportunities for healing (and strengthening) the business relationship. To repair a relationship with a customer
The trusty old Internet addresses we know and love -- the .coms, .nets, .orgs -- are about to get some new competition. Global Internet regulators met Monday in Singapore to finalize rules for a major expansion of "generic top-level domains," that will clear the way for new of
When it comes to change, leaders and management thinkers are unanimous about two things. First, change is hard. On that, everyone agrees, from Machiavelli There is nothing more difficult to take in hand, more perilous to conduct, or more uncertain in its success, than to take the lead