Created using HP Indigo technology, the Book of Possibilities highlights a range of interesting special effects (such as white ink and raised printing) and substrates (including watercolor paper, pearlescents, and metallics). The piece was designed by Cipher Creative Group and paper was provided
4 Mobile Marketing Trends to Watch As a marketing professional, I spend a lot of time learning and educating on digital trends. With the current rate of growth, mobile marketing has been one of the most exciting to monitor.
InfoTrends has been busy publishing wide-format market research in January, including three different forecast-based reports on various market segments. The firm’s research paints a portrait of an industry in transition with solvent devices declining in popularity as more environmentally friendly
Overall the yearly growth rates reflect the adoption cycle of QR codes with earlier adopters like USA and Canada now stabilising in growth rates, while Europe exhibited in the last 2 quarters the sort of growth rates that North Amercia saw in Q3 and Q4 last year
As the number of Americans that own tablet computers and e-book reading devices has increased, so has the percentage of adults who report that they have read an e-book in the past year. In a February survey, 21% of adults said they had read a e-book in the last year, compared to 17% who reported