Print Service Providers are always looking for new ways to reach out to their customers and prospects. Educating print buyers and marketeers with new ideas and information on the latest trends keeps them up to date and inspires them to be even more creative. One common problem preventing PSP's to co
NASHVILLE, Tenn. – Dscoop (the Digital Solutions Cooperative) announced two major business development initiatives today at the opening of Dscoop8, the organization’s eighth annual North American conference.
To open the sold-out three-day conference, Eric Hawkinson, Dscoop’s executive director, sp
When we think about personalized printing and creating relevance-based campaigns, we think about demographic data, purchase history, personalized URLs . . . but how often do we really think about timing? My husband came in the other day holding a beautiful, glossy postcard selling surface...
Nashville – More than 2,000 digital print professionals gathered at Dscoop8: Spark, the 2013 Dscoop Annual Conference that ran February 21-23 at the Gaylord Opryland Hotel and Convention Center in Nashville, TN.
The word "content" seems to have been the darling of all things marketing in 2012, and content marketing has been recommended as a best-practice by an endless array of marketing experts and industry bloggers.
By nature, many of us like to look at trends. Some people are trend-setters and other peop