Ah, when a well-intentioned QR Code goes wrong. This was a great, well-intentioned use of a QR Code. The marketer added it to the top left of the direct mail piece — highly visible location — with text saying, “Scan to speak to a sales rep.” Nicely done! But there's a problem.
Last April an international group of European label printers visited Geostick in Amsterdam. Cees Schouten, Technical Director at Geostick and Dscoop EMEA Board Member, hosted a large group of peers and showed them how Geostick prints labels using both analog and digital technologies. The three newly
For those who have already discovered it, Vine is on fire.
Vine is a new short video app available for iProducts only (but that we expect will get an inevitable Android birth in the near future). You can use it to share a maximum of six seconds of video footage on Facebook, Twitter, or Vine’s nativ
So you have a great product, platform or business that you’re stoked to start up. It can be an exciting and thrilling opportunity to get your own company up and running, but it’s also filled with stress and anxiety — that road can be full of obstacles and a lot of confusion.
Eastman Kodak completely reorganized its business structure by aligning itself into two units that will absorb the company's film and photography segment and maximize its digital and print offerings, the company said in a Jan. 10 statement. The announcement comes on the heels of reports that the com