A new class is gaining power in the left-brain territory of Silicon Valley: designers.
You could witness their rise at Google's I/O developer conference last month, where the company introduced aesthetically pleasing versions of products such as Google Maps. Its new look for Google+ even seemed
Every day we are inundated by brands fighting for our attention; how can you possibly make your startup top of mind? Marketing your startup in today's competitive business economy is undoubtedly difficult, but there are steps you can take to make sure your startup gets a fighting chance at success.
Some 87% of B2B buyers say online content has a major or moderate impact on vendor preference and selection, according to a recent report by the CMO Council. The report also found that valued content is widely shared within buyer organizations.