Is it for PANTONEs? Is it a special color scheme? Is it for Indigo, ONLY?
CMYKPlus is a unique color space. But, contrary to popular belief, it is not specifically an HP Indigo profile or specifically for PANTONE color matching.
The South by Southwest (SXSW) Interactive Festival had more than 24,000 registrants and offered hundreds of sessions. There were more panels for B2B marketers than ever this year. We braved the lines to sit in on the best sessions and compile key takeaways for marketers who couldn’t make the trek to
Social media is full of numbers, but most of the time we don't use them in any actionable way. The reason is simple: Social metrics are often too complicated to understand, and they provide few clues on how we can improve our success.
The reality is that the return on social media marketing can var
Print Service Providers are always looking for new ways to reach out to their customers and prospects. Educating print buyers and marketeers with new ideas and information on the latest trends keeps them up to date and inspires them to be even more creative. One common problem preventing PSP's to co
I recently wrote about control freaks, and was surprised by the feedback I received regarding one suggestion--to be more vulnerable. For many, vulnerability signifies weakness and incompetence. They believe it has no place in leadership where authority and strength must be maintained.
I worked with