In the US, 41% of online store revenue comes from returning and repeat purchasers, who constitute only 8% of all visitors, according the following infographic from American Express OPEN Forum and OrderGroove.
Businesses can therefore increase revenue by ensuring they have returning and repeat....
What drives traffic on the social web are two key things. Great content in all its multi-media glory and the social networks that distribute it at high velocity. The better the content and the larger and more engaged the social networks, the more visible your brand becomes.
Digital marketing and digital media have changed the way many marketers communicate with their customers and prospects. Email has provided a cost-effective and expeditious vehicle to communicate with customers.
Email is one of the best ways to reach consumers. So when you see your email unsubscribe rate spike, that means your consumers aren't just no longer interested in reading your content, they don't even want to see it in their inbox anymore.
The article includes a collections of research and stats on Twitter, Facebook, email and blogging to help you find the best time to communicate with others in each format.