These days, content marketing teams are expected to create content in all shapes and sizes. Trying to keep up with the seemingly insatiable demand, content teams often feel overwhelmed and stretched too thin.
The role of operations management was originally applied only to manufacturing processes and systems. With the proliferation of marketing automation tools and increased pressure from the C-Suite to prove the value of Marketing....
To be a successful content marketer, do you need to be a left-brainer or do you need to be a right-brainer?
Both, according to the following infographic by Kapost and Salesforce.
Apparently, the best content marketers combine the mindset of right-brainers (artists) and left-brainers (scientists).
Facebook has been evolving and if you ask the average small business owner, not all Facebook change is good change. When a platform's technology is beyond your control, how do you adapt your business strategy to keep up?
To be a winner in the Big Data game, you need a strategy—an unbeatable strategy.