Online advertisement click-through rates (CTRs) are highest on Fridays, and the peak time for clicks occurs between 11 AM and 2 PM every day, according to a recent report from online ad network Infolinks.
Although it’s still early in 2012, the importance of visual storytelling is clearly one of the year’s breakout trends. Facebook Timeline, Pinterest, and Instagram are forcing brands to think and act more visually. Couple that with the impact of mobile browsing, and these emerging trends give new mea
There’s bad news and good news about the way consumers interact with brands on social media. The bad news? When customers complain on social media, those complaints can tarnish your brand’s name for a wide audience faster than ever. The good news?
By fostering resonance and magnetism you’re creating memorable marketing messages. Memorable messages are meaningful to us. We remember those that evoke emotional reactions and that are funny, inspiring, outlandish or provocative. Are your messages presented in a way that is worth remembering