Smart packaging helps its targeted consumers feel an emotional attachment to a brand.
One-third of consumer decision-making is based on packaging, according to research cited by The Paper Worker in the following infographic.
The infographic provides a look at the various elements of...
The digital age is changing our world. Forces driving the change are: people, information and technology.
In our report; Is Digital Printing Part of Your Brand or Operational Strategy? We describe how technological advances with the Web, computers, mobile phones and tablets enable billions of peopl
Those who have been around the packaging industry can tell you that no one can predict its future. From experiments gone awry – like Jacques E. Brandenberger’s failed attempts at transparent tablecloths that ultimately resulted in the invention of cellophane in 1908, to petroleum-based materials...
West Chester, OH; October 2013--Color-Logic--developer of the Process Metallic Color System--recently participated in two European shows: Labelexpo Europe 2013 in Brussels, and Packaging Innovations in London.
At Labelexpo Europe 2013, Color-Logic exhibited in the HP booth. An HP Silver Partner, C