One of the Dscoop foundations is the platform for sharing it provides its members. We want to share with you the story of one of our members, Teckwah from Singapore. Chua Ai Ling, General Manager at Teckwah in Singapore, joined us at drupa 2016 in the HP Executive Video Studio to discuss making pack
How to design great packaging, from using features in Illustrator to the best plug-ins you can buy to improve your workflow.
Smart packaging helps its targeted consumers feel an emotional attachment to a brand.
One-third of consumer decision-making is based on packaging, according to research cited by The Paper Worker in the following infographic.
The infographic provides a look at the various elements of...
Consumer products brand design is wrongly predicated on the notion that shoppers make rational, informed decisions. In truth, most are purely instinctive and reactive.
Packaging in general, and food packaging specifically has long been viewed as an environmental hazard, and one that should be minimized wherever possible. As a result, packaging companies have devoted enormous resources and countless hours designing and developing ingenious new packaging systems tha