Email is one of the best ways to reach consumers. So when you see your email unsubscribe rate spike, that means your consumers aren't just no longer interested in reading your content, they don't even want to see it in their inbox anymore.
When we think personalization, we think data. But as I’ve said on here many times before, data is just that — data. It’s how you use it to create relevance and engagement that makes it personal.
Mediaclip Inc. will showcase its mobile photo printing and personalization apps at the Mobile Photo Connect conference Oct. 15 in San Francisco, Calif.
Montreal, Quebec (PRWEB) - Mediaclip Inc., the premier developer of white-label software solutions allowing for the creation of a wide range of per
In the world of personalization, we rely on data on individual recipients to target and personalize content to be relevant and meaningful to them. But in the world of B2B, decision-making has been more collaborative. In fact, according to IDC, the number of stakeholders for each purchase decision...
When we think about personalized printing and creating relevance-based campaigns, we think about demographic data, purchase history, personalized URLs . . . but how often do we really think about timing?
My husband came in the other day holding a beautiful, glossy postcard selling surface...