A new study says brand owners see print volume and price as the most decisive factors when selecting a printing process, with environmental aspects less of a concern.
New case studies and white papers may go up on printers’ websites every quarter or so, but blog content needs to be added on a continual basis. The challenge is, everybody needs blog content, but most companies are drawing from the same well.
The Museum of Vancouver launched their augmented reality museum app “The Visible City.” Visible City enables a walking tour augmented by your smart device in which the tourist sees the streets of Vancouver as they were in their “neon era.”
It may be a digital world, but there still is a place for the good ol' print catalog in business-to-business sales. Just ask CJ Milo, a sales consultant at Today's Business Products, a distributor of office furniture and supplies on Snow Road in Middleburg Heights.
When he first started at Tod
According to a recent study, magazine publishers have been slow to optimize their products for cross-platform viewing -- 93% of the leading consumer magazines surveyed don’t offer readers complete cross-platform digital experiences...