A Print MIS transition is like a battlefield of sorts. For the person leading the transition it is a time of scrutiny, chaos, incredible intensity and unexpected disruptions. It is, without a doubt, one of the most complex and stress generating events you can face. While it is incredibly rewarding..
Some 85% of CMOs say their efforts at implementing an omni-channel marketing strategy are being thwarted by a lack of access to data and inadequate tools/technology, according to a recent report by the CMO Club and Visual IQ.