Label and packaging

Label and Packaging sessions are especially relevant for attendees active or interested in learning about the label and packaging industry. Sessions are geared towards both the business and operations side. Topics include colour management, business automation, augmented reality, finishing techniques and more.

Business Automation as a Requirement to Feed the Beast
Cees Schouten, Geostick B.V. and Dscoop member panel
Learn how a digital press can affect your business process workflow and the benefits in efficiency, capacity and service. You will experience a live demo of business automation that integrates the order management system, prepress and press operations. At the
end of this session, you will understand changes to be made and bottlenecks to avoid during this transition.

Coca Cola Goes Indigo
Christian Menegon and Simon Addinall, HP and Dscoop member panel
One of the most iconic brands in the world chooses HP Indigo digital printing. This unique session will highlight how Indigo users can develop new business opportunities by adding value for brand owners. Learn how to use collaboration to your advantage from a panel of your peers. This is a session that you do not want to miss!

Improving Success Rates and Increasing ROI – Insights
from 40 Years of Packaging and Shopper Research
Roberto Fois, Global Account Director, Perception Research Services International
Mike Ferrari, President, Ferrari Innovation Solutions, LLC
Ensure packaging excellence based on 40 years of key trends, challenges and opportunities in packaging. This session will present best practices for driving wins across brands and projects. You will identify key drivers of success and failure, including effective strategies and common mistakes.

One Step Ahead of the Curve – Packaging is Next
Riki Tririn and Eshchar Ben-Shitrit, HP and Dscoop member panel
The future of packaging is here; Indigo expands into new markets. With introduction of the HP Indigo 20000 and 30000 Digital Presses, now the flexible packaging and folding  cartons have become relevant segments for Indigo users. The opportunity is there and digital penetration is on the horizon. Hear how new capabilities extend business potential for converters and Print Service Providers from HP experts and Dscoop panelists.

Goodbye Trial and Error – Manage Your Colours
Erik van Sloten and Rehana Perlovitch, HP and Dscoop member panel
Learn how to use colour to your advantage. This session will explain how to get started and which components are critical. Following this session, you will be able to successfully manage colours and reduce setup times and substrate waste

When Print Meets Pixel – The WOW Factor in Packaging
Rafi Albo, SegMarketing and Tomasz Nowacki, Unilogo
This session will showcase new technologies in label and packaging such as personalised video and augmented reality. You will have the opportunity to review case studies and discuss samples books, digital printed games, and more. At the end of this session, you will walk away with a thorough understanding how to implement these new technologies.

Stand Out, Become Unique – How to Define Your Digital Value
Yael Barak, HP
In order to remain competitive in today’s market, print service providers are looking for new differentiators. Building a unique value proposition based on your digital capabilities, core business skills and expertise is the first step in offering unique value to your customers. Learn how to do this for your business based on real life examples. It’s not about selling short runs, it’s about doing more.

*subject to change